Keyword Locations

How and when to use keywords in links follows a basic principle with search engines like Google using them to populate their database and relevance to those particular keywords.

Use keywords as and when you need them but keep them within the body of text if appropriate.

If you search Google for Affordable Shopping then the chances are you will find Affordable Services Ltd. If you want to be first for the search cheap sunglasses, then keep you links and keywords relevant to that search string.

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